Pop Up Shop

My starting issue was that I feel many young designers focus to much upon creating visually appealing design rather than something with meaning and content.

I addressed this issue by creating a project slip that encourages the designer to go through the process of design and to engage with the thinking and the design decisions before heading to the computer to make rushed/purely visual decisions.

This slip helps designers make more conscious design decisions, therefor adding value to their work as the content will back up their chosen form.


After coming up with the layouts I asked some friends what they thought and I got some constructive feedback of things that I should improve on. I experimented more with the margin sizes too and generally how it looked.

I asked for some feedback, was to improve on the content and then think about the layout after, then it should fit together better then.

I used information from the book of forms to try and help me fit the problems I had with the design and the newer content.

I decided to make the categories more flexible by adding spaces for people to add their own information as well as remembering important information e.g hex & cmyk conversions.

I sketched out some more layouts and systems and then came up with a basic flow of how the form should look.

I printed off all the of 10 layouts I made so that I could see the progression and to see if I lost any good points earlier and failed to continue them at the end.

The final layout… until I decided to change it again… below it the final. DEFINITELY

Packaging; as my design piece is a pad within its self I dont feel like it needs overly complicated packaging and that it is quite self finished. I decided to put some card at the back to strengthen the piece up as well as have space to write what the piece is as well as my email address. I chose a lighter blue (75% cyan) as I don’t want to try and compete with the more important information on the front. but I did stick to the same typeface and grey.

 production was quite difficult, I should of gone to bryan shaw to glue the edges, but im pretty sure you can only bind one at a time, plus I didnt have my prints ready in time. The method I used did work though.

13 note books. Better images to follow. Ready for assessment.


I havent really been posting the last couple of days as I have been working on the feedback that I received on Friday so that my work is ready for printing today/tomorrow.

 Max gave me some really good feedback due to no one else turning up at our time slot, so I got a full hour of feedback which was great. There were things like consistency of the lines and ways that people should answer the questions, also the content, how the categories went together.

Max also recommended this great book which is originally a German book, but I found a translated verison on amazon, and managed to get that the next dat.


I tried sketching out some layouts that came from his feedback, but I find it difficult to write exactly the content into the layout as obviously you don’t know the point size of your own writing, and you usually over or under compensate.

I used one out the slips to amend the layout on, I tried to figure out a strong vertical grid so that the layout would seem more structured and consistent. I also made notes onto another slip so that I knew exactly what Max was referring too.

I played about with content again, and tried to categories the information into a more logical way, such as screen elements together and print together.

The best book ever. It had examples of good/bad forms as well as smaller details such as colour and typefaces, things that people should consider when designing a form.

Notes I had taken from the book that I felt may help/aid my design, however I did find that with the book, it had so many examples and variations it was slightly over whelming as I wanted to use all the techniques.

I chose Meta for my form, so it being in the book must be a good start.

Clear forms, well set out.

My form variations, I have been working on them and changing them around, but I have found it difficult, mainly due to this middle column, so I need to change the columns into an odd number I feel. I have gotten more feedback since these layouts, so I will work on this today, hopefully be printing today/tonight!

I’ve updated my layout so that the text within the boxes feels a lot more spacious also I made all the text the same size at 9pt and removed the bold/11pt headings as I felt that they didn’t need explaining.

I tried out a couple of different colours to see if the blue would work ( in terms of ‘Blue Print’ ) also I tried grey to try and be neutral (even though that is not entirely possible)

I printed 4 out on an A4 sheet (using the sheets from before – 6 different kinds – 80gsm, 120 gsm, 160 gsm ) slightly smaller than full size  ( 89%) 

Obviously there are different kinds of card/paper in the stack but it was good to get a sense of the thickness of the pad.

I then put PVA glue along one edge like the previous blog post mentioned. Hopefully this will work…


On Friday I have to show a complete prototype so I have been looking at materials. I’ve been looking at a variety of paper/cards to try and get an idea of once they pieces are in a stack how tall/thick the pad will be also trying to work out the costs of the materials.

I am still looking at the idea of blue prints and the use of blue paper, however printing onto this means that the person may struggle to write on it depending on what pen they have, also the only way to print would be using screen print if I wanted to print white… if not just black ink.

This is 80gsm paper, 20 sheets, 33mm. I think this is a good amount, also 20 sheets means 20 projects which is a far amount, also anything heavier may make the pieces seem more valuable rather than something you should be free to make notes on and think about what you are doing.


I looked at the hierarchy of the information I set out on the page before of design elements and split the information up into three areas, which resembled the process of setting up a document ready for design.

I decided that A6 would be a better size than A5 as it would fit in all sketch books as well as not take up too much room on  desk or bag, plus it is big enough to see clearly… any bigger and you may as well use a sketchbook. I also looked at how I could split up the page into sections for the information.

I made mini mock ups of the page layout and played between two ideas of how the information would sit next to each other.

I considered more about the size of the page, how many columns it would have and the typeface. Also starting to think about colour too.

On illustrator I created a quick mock up of the layouts I drawn before. Printing them out full size helped me notice all the issues there was with the layouts as well as get a basic idea of what my should could and should look like.

I tested the page out using a red pen to try and get a sense of how someone would use it and now I know where I need to go from here.